The V2MOM is a management tool that stands for vision, values, methods, obstacles, and Measures. It was created by Marc Benioff the Salesforce CEO and helps the organization align with their goals and maintain communication. The "vision" answers the question "What do you want to do? " The "values" help the company understand what's most important about the vision. The "methods" are the tasks that the company need to complete to accomplish the vision. The "obstacles" are the challenges that might arise. Finally, the "measures" are the measurable outcomes of the tasks.
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